Verified Pricing for 2026
Amplitude
Pricing Breakdown
A leading product analytics platform that tracks user behavior through Monthly Tracked Users (MTUs) to provide deep behavioral insights and experimentation tools.
A
Amplitude
Product AnalyticsStarting PriceCustom
Total Plans4
Reliability ScoreHigh
* Pricing may vary by region or usage.
Expert Verdict
"Amplitude is a top-tier choice for agencies focused on product-led growth and conversion rate optimization due to its superior behavioral tracking. While the free tier offers incredible ROI for startups, agencies should carefully model costs for clients as they scale to avoid 'sticker shock' from MTU increases."
The Upside
- Extremely generous free tier supporting up to 50,000 MTUs.
- Advanced behavioral analytics including causal insights and predictive audiences.
- All-in-one platform features including session replay and feature flags.
- Robust data governance and security for enterprise-level compliance.
The Downside
- MTU-based pricing can scale aggressively and become unpredictable for high-growth apps.
- Lack of transparent pricing for Growth and Enterprise tiers makes budget forecasting difficult.
SaaSCompare Score
8.8
Top Tier Product AnalyticsSelect Your Plan
Choose the volume that matches your agency's scale.
AmplitudeFrom $0/mo
A leading product analytics platform that tracks user behavior through Monthly Tracked Users (MTUs) to provide deep behavioral insights and experimentation tools.
Starter
Free
Plus
$49.00/mo
Growth
Custom
Enterprise
Custom
* Disclaimer: Pricing and availability may vary based on your location, selected billing cycle, or custom enterprise agreements.
Comprehensive Feature Breakdown
Detailed limit-by-limit comparison of all tiers.
| Capabilities | Amplitude Starter | Amplitude Plus | Amplitude Growth | Amplitude Enterprise |
|---|---|---|---|---|
| Advanced Behavioral Analysis | ||||
| Advanced Data Governance | ||||
| Behavioral Cohorts | ||||
| Causal Insights | ||||
| Core Analytics | ||||
| Cross-product Analysis | ||||
| Custom Audiences | ||||
| Customer Support | Online | |||
| Data Retention | 1 year | |||
| Dedicated Account Management | ||||
| Enterprise Security | ||||
| Feature Experimentation | ||||
| Feature Flags | Unlimited | |||
| Feature Tagging | ||||
| Monthly Events | 10 million | |||
| Monthly Tracked Users (MTUs) | 50,000 | Up to 300,000 | ||
| Multi-armed Bandit Experiments | ||||
| Predictive Audiences | ||||
| Real-time Streaming | ||||
| Session Replay |
Everything Included in Amplitude
Explore the core functionality available across the platform ecosystem.
Monthly Tracked Users (MTUs)
Monthly Events
Core Analytics
Session Replay
Feature Flags
Data Retention
Behavioral Cohorts
Custom Audiences
Feature Tagging
Customer Support
Advanced Behavioral Analysis
Causal Insights
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