HubSpot vs Salesforce
Comparing HubSpot and Salesforce pricing plans, feature limits, and annual savings for 2026.
There is a $5/mo difference in entry-level pricing.
HubSpot offers 3 distinct tiers compared to Salesforce's 4 options.
We mapped 37 total feature points across both tools for this evaluation.
Side-by-Side Matrix
HubSpot starts at $20.00/mo, making it the most cost-effective choice for and scaling agencies.
A comprehensive CRM and marketing platform.
Free Plan
—
Starter Plan
$20.00/mo
Marketing Hub Professional
$800.00/mo
A comprehensive customer relationship management (CRM) platform.
Starter Suite
$25.00/mo
Pro Suite
$100.00/mo
Enterprise Edition
$175.00/mo
Unlimited Edition
$350.00/mo
* Disclaimer: Pricing and availability may vary based on your location, selected billing cycle, or custom enterprise agreements.
Detailed limit-by-limit comparison of all tiers.
| Capabilities | HubSpot Free Plan | HubSpot Starter Plan | HubSpot Marketing Hub Professional | Salesforce Starter Suite | Salesforce Pro Suite | Salesforce Enterprise Edition | Salesforce Unlimited Edition |
|---|---|---|---|---|---|---|---|
| A/B Testing | |||||||
| API Access | |||||||
| Advanced Analytics | |||||||
| Advanced Automation | |||||||
| Advanced Reporting | |||||||
| Advanced Security Features | |||||||
| Basic Email Marketing | 2,000 sends monthly | 2,000 sends monthly | 2,000 sends monthly | ||||
| Calling | 500 minutes | 500 minutes | |||||
| Contact Management | |||||||
| Custom Apps | |||||||
| Custom Reporting | |||||||
| Email Templates | |||||||
| Enhanced Storage | |||||||
| Extensive Customization | |||||||
| Live Chat | up to 2 users | up to 2 users | up to 2 users | ||||
| Meeting Scheduling | |||||||
| Opportunity Tracking | |||||||
| Priority Customer Service | |||||||
| Sales Forecasting | |||||||
| Sandbox Environments | |||||||
| Simple Automation | |||||||
| Simple Reporting | |||||||
| Workflow Automation |
The Detailed Breakdown
Choosing between HubSpot and Salesforce depends heavily on your agency's specific scale and feature requirements. While pricing favors HubSpot for teams on a budget, the hidden value often lies in the specific limits of their mid-tier plans.
HubSpot typically caters to teams looking for specific business automation, whereas Salesforce is often the choice for those prioritizing integrated workflow management.
HubSpot Highlights
- ✓ Contact Management: Included
- ✓ Basic Email Marketing: 2,000 sends monthly
- ✓ Simple Automation: Included
- ✓ Meeting Scheduling: Included
Salesforce Highlights
- ✓ Contact Management: Included
- ✓ Opportunity Tracking: Included
- ✓ Simple Reporting: Included
Frequently Asked Questions
Everything you need to know about HubSpot and Salesforce pricing.
Which is cheaper: HubSpot or Salesforce for agencies?!
For agencies on a tight budget, HubSpot is the clear winner, starting at $20.00/mo compared to Salesforce's entry price of $25.00/mo.
Does HubSpot offer annual billing discounts?!
While HubSpot lists various plans, we recommend checking their official checkout for the latest "billed annually" incentives, which are common in the SaaS industry.
Is there a free trial for Salesforce?!
Most tools in this category, including Salesforce, offer either a limited free trial or a money-back guarantee period. We recommend clicking through to their official site to see the current trial terms for 2026.
Does HubSpot offer custom enterprise pricing?!
No, HubSpot does not list a custom enterprise tier — all plans have publicly listed prices.