Verified Pricing for 2026
ActiveCampaign
Pricing Breakdown
ActiveCampaign's pricing model is structured across four primary tiers: Starter, Plus, Professional, and Enterprise.
A
ActiveCampaign
Marketing AutomationStarting Price$15/mo
Total Plans4
Reliability ScoreHigh
* Pricing may vary by region or usage.
Expert Verdict
"ActiveCampaign offers significant value for businesses, but careful evaluation of specific needs is necessary to avoid overpaying for unnecessary features."
The Upside
- Comprehensive set of tools for growing businesses
- Robust features like CRM functionality and landing pages
- Advanced segmentation capabilities
The Downside
- Limited user access and basic segmentation features in the Starter plan
- Hidden costs for add-ons like SMS marketing
- Premium pricing for higher tiers
SaaSCompare Score
8
Top Tier Marketing AutomationSelect Your Plan
Choose the volume that matches your agency's scale.
ActiveCampaignFrom $15/mo
ActiveCampaign's pricing model is structured across four primary tiers: Starter, Plus, Professional, and Enterprise.
Starter
$15.00/mo
Plus
$49.00/mo
Professional
$79.00/mo
Enterprise
$145.00/mo
* Disclaimer: Pricing and availability may vary based on your location, selected billing cycle, or custom enterprise agreements.
Comprehensive Feature Breakdown
Detailed limit-by-limit comparison of all tiers.
| Capabilities | ActiveCampaign Starter | ActiveCampaign Plus | ActiveCampaign Professional | ActiveCampaign Enterprise |
|---|---|---|---|---|
| Advanced Capabilities | ||||
| Advanced Segmentation | ||||
| Automation Capabilities | Limited | |||
| Basic Email Marketing | ||||
| Basic Segmentation | ||||
| Basic Segmentation Features | ||||
| CRM Functionality | ||||
| Contacts | 1,000 | |||
| Custom Reporting | ||||
| Custom Solutions | ||||
| Email Marketing | ||||
| Extensive Reporting | ||||
| Landing Pages | ||||
| Limited Automation Capabilities | ||||
| Limited User Access | ||||
| Machine Learning Content Optimization | ||||
| Predictive Sending | ||||
| Segmentation | Basic | |||
| User Access | Limited |
Everything Included in ActiveCampaign
Explore the core functionality available across the platform ecosystem.
Basic Segmentation Features
Basic Email Marketing
Limited Automation Capabilities
Limited User Access
Contacts
Email Marketing
Automation Capabilities
User Access
Segmentation
Basic Segmentation
CRM Functionality
Landing Pages
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